Interactivity, computation and distribution are the three main distinctions between the Internet and the authoritative content of TV, Print and Radio.
The following is a chart showing aspects of interactivity with examples. These are ordered by general purpose going from simple navigational interactivity for consumption at the bottom to enhanced interactivity for creation at the top. There is often a blend of these aspects, for instance, you select and move a collage piece as you organize it. The scale shows tendencies.
Click the picture for full size. Let me know if this is useful or used.
Inventor Dan Zen
http://danzen.com
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Tags: action, chart, communication, Dan Zen, danzen, diagram, interaction theory, interactivity, interactivity scale, motion, operation, organization, scale, selection, spectrum, theory
Dan Zen 
October 24, 2011 at 2:56 am |
[…] Dan Zen mad inventor meets Internet finds peace « Interactivity Scale […]
October 28, 2011 at 4:53 am |
[…] to hone the tooling of Flash specifically for making enhanced interactive features (see INTERACTIVITY SCALE post). This means that there are hundreds of media specific classes (code) with thousands of […]
January 10, 2014 at 2:13 pm |
Knock Knock!
January 10, 2014 at 2:14 pm |
It’s very useful for understanding Interactive Design in the first class.
October 31, 2014 at 12:42 am |
[…] I do not consider an information site an interactive environment. Navigation, in my mind, is the weakest form of interactivity and is already found in older media. For instance, you navigate to what channel you want to watch or what book on the shelf and which page to read. Please see my Interactivity Scale. […]
March 7, 2015 at 6:16 pm |
[…] it can be more specifically called Web design. Interactive media is much more – see the Interactivity Scale. Interactive media allows us to create, communicate and play – not just consume. To make […]
June 23, 2016 at 3:04 pm |
[…] in the authoritative media of print, radio and television. New Interactive Media requires a spectrum of tasks. Most Web developers have never needed to code scaling, rotating, masking, dragging and hit […]